FirmAdapt

A sales and marketing dashboard that shows what's working

Sales and ad spend, side by side.

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Updated7:00

Yesterday's sales in

Sales and ads in one dashboard

Sales figures and ad data usually sit in separate apps. We connect them into one dashboard that updates itself.

  • Store, ads and analytics connected
  • Updated automatically
  • One login

Talk it through with the people who would build it

A free call with the FirmAdapt team. Bring your questions and the tools you use today.

ChannelsCost per sale
1
Search ads312 sales
$14
2
Instagram ads188 sales
$23
3
Email141 sales
$2
4
Display ads22 sales
$61

Where customers come from

See which channels bring your customers and what each one costs you per sale.

  • Cost per sale by channel
  • First and last touch
  • Real revenue, not platform estimates
9:41
Ads ranked
By revenue per dollar
A
Linen bedding video
4.1x
B
Autumn lamps carousel
2.6x
C
Brand awareness
0.4x
Move $600 to ad A

Move budget toward ads that pay

A home decor brand running ads can see which ones pay for themselves and move budget toward them.

  • Ads ranked by real return
  • Wasted spend flagged
  • Budget decisions in minutes
9:41
Weekly dashboardMonday 7:00
Your week: sales up 9%

Revenue was $21.4k, up 9% on last week.

Search ads brought the most sales at $14 each. Display ads cost $61 per sale.

Open dashboard

A weekly summary in your inbox

A short weekly summary lands in your inbox with the key numbers explained in plain words.

  • The numbers that matter
  • What changed and why
  • Read in two minutes

What it looks like in your business

Ads that pay for themselves get the budget

Home decor brandsExample use

Real revenue per ad shows where the next dollar should go.

How we build your dashboard

9:41
Book a call
Free, with the FirmAdapt team
Mon13Tue14Wed15Thu16
09:3011:0014:3016:00
Confirm Tue 14, 14:30
You

Show us how it works today

Free call

On a call, we look at where your sales and ad data live and the questions you can't answer today.

9:41
Connecting data
Sales and ads
Store salesDone
Ad accountsDone
Analytics90%
Weekly summary80%
FirmAdapt

We connect your data and build the views

Done for you

Store, ads and analytics are connected, and the dashboard shows the numbers you decide on.

9:41
Today

Weekly summaryMon

Sales up 9%

AlertThu

Display ads over target

Data refreshed7:00

All channels
Together

Numbers update, you decide

Ongoing

The dashboard keeps itself current, and the weekly summary explains what changed.

Questions & answers

How do I see cost per sale by channel?

Sales are matched to the channel that brought them, and each channel's spend is divided by those sales.

Can my store sales be connected to my ad spend?

Yes. Store sales and ad accounts are connected in one dashboard that updates itself.

Can I see which ad a customer came from?

Where tracking allows, each sale is tied back to the ad or channel that brought it.

Why don't the ad platforms' numbers match my revenue?

Platforms estimate their own results. The dashboard uses your actual sales, so you can compare.

Do I need to log in every day?

No. A short weekly summary arrives by email with the key numbers explained.

See how a sales dashboard would work for your business

Tell us where to send it and we'll record a short video demo for your business.

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